The Find Launches to Connect Global Real Estate Capital with High-Performing Operators

Industry Veterans Unite to Bridge Institutional Capital and Execution-Focused Partnerships Across Three Regions

Tuesday, January 27, 2026 — The Find Capital, a new real estate capital advisory firm, officially launches today with a mission to connect sophisticated capital with exceptional operators across global markets. Founded on the principles of alignment, discipline, and institutional-grade execution, the firm addresses a critical market need: bridging the gap between investors seeking superior performance and operators requiring strategic capital partnerships.

Operating across the United States, the Middle East, and Latin America, The Find advises on selective opportunities where rigorous underwriting and operational excellence converge to drive sustainable, long-term performance.

A Partnership Forged Through Institutional Experience and Market Cycles

Founding Partners Francisco Covarrubias and Juliana Soto share a professional relationship spanning more than a decade, including eight years collaborating across global real estate markets. After pursuing separate paths, they reunited with a shared conviction: that today's capital markets demand a fresh approach; one that emphasizes transparency, thoughtful execution, and redefined partnerships.

The Find serves a dual mandate: On one side, it represents fund managers, developers, and operators navigating complex capital raises. On the other, it guides institutional investors, family offices, and high-net-worth individuals through comprehensive due diligence, strategic portfolio construction, and critical investment decisions.

“After decades of working both sides of the table, we've seen firsthand the disconnect that exists between capital seeking certainty and operators pursuing growth,” said Francisco Covarrubias, Partner. " The best partnerships don't emerge from transactions; they're built through alignment and a shared commitment to performance. Our role is to eliminate ambiguity and ensure that every engagement is designed to deliver results across market cycles and geographies."

Juliana Soto, Partner, added: "Today’s capital is increasingly global, sophisticated and selective. Investors expect disciplined underwriting and partners who execute consistently through changing conditions. Our mandate is both simple and critical: connecting the right capital with the best opportunities. We focus on establishing a foundation of trust—from initial underwriting and rigorous due diligence through closing and ongoing portfolio oversight—so capital can be deployed with conviction and confidence."

 A Platform Built for Cross-Border Execution

The Find's global reach reflects the evolving nature of the real estate sector. With strategic focus across three regions, the platform leverages deep market knowledge, cultural fluency, and on-the-ground expertise to create partnerships designed for cross-cycle performance.

The firm advises on opportunities designed with the aim of generating competitive returns and strive for beneficial outcomes for investors, operators, and the markets they serve. Through rigorous analysis, robust processes, and a commitment to alignment, The Find creates partnerships built not just for transactions, but for enduring performance.

About The Find

The Find is a global real estate capital advisory firm serving investors and fund managers across private markets. With active operations in the United States, the Middle East, and Latin America, the firm specializes in connecting sophisticated capital with high-performing operators through diligent underwriting, strategic alignment, and institutional-grade execution.

Media Inquiries

info@thefindcapital.com

 Disclaimer

The reader agrees to the provisions set forth on those certain “Disclaimers” located at https:/www.finalis.com/disclaimers and the terms thereof are incorporated by reference as though fully set forth herein, and references therein to (i) “Company” means the entity in connection with this transaction (together with its affiliates, subsidiaries, successors and assigns), (ii) “Partner” means the registered representative of Finalis Securities LLC in connection with this transaction and (iii) “Firm” means The Find Capital LLC. Securities are offered through Finalis Securities, LLC member FINRA/SIPC. An investment in a private placement is highly speculative and involves a high degree of risk, including the potential loss of the entire investment."